With a tad under two weeks before Superbowl XLV and a lack of sports news to report, ESPN finds some time to get their new w-brand some readers.
Without much breaking news to report, the easiest answer is to create some, right?
That is the only justifiable answer for why ESPN had a statement made by New York Yankees GM Brian Cashman about team Captain Derek Jeter scrolling on its news tracker all day. Oh, ESPN did plug it as reported by ESPNw.
Slick move, but ESPNw slogan is ESPN’s “Online Destination for Female Sports Fans and Athletes.”
Guess that is going well for the company, as all of a sudden ESPNw is reporting on men’s sports, which completely contradicts the need to be gender separate.
Regardless, every news outlet is reporting on Cashman’s statement, which was a response to a question asked at his annual breakfast during the Q & A.
Cashman was asked about Jeter playing shortstop for the next four seasons.
Cashman’s answer was this:
“I like corner outfielders and corner infielders who have power, so for me, if he’s ever gonna move, it’s probably gonna be a Robin Yount situation. But we don’t have to deal with it at this point. We’ll deal with it when we have to.”
Cashman made it clear following that by saying, “Jeter’s our shortstop, period.”
What is the big deal about this statement?
Nothing, because like anything in life, it is a possible, but to take this statement and turn it into a circus because the Yankees want to generate listeners is pathetic. Continue reading ‘New York Yankees: ESPNw Uses The Bombers In Pathetic Attempt To Be Get Popular’ »